Learn Performance Marketing
Guides, courses, templates, and insights to help brands, creators, and agencies succeed with influencer marketing
The State of Performance Influencer Marketing 2025
A comprehensive analysis of 10,000+ campaigns across Instagram, TikTok, and YouTube. Learn what drives real ROI in performance marketing.
Latest from the Blog
Industry insights and platform updates
Why CPA Models Are Replacing Flat Fees in 2025
Performance-based pricing is becoming the new standard as brands demand measurable ROI from influencer partnerships.
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How to Spot Fake Followers in 60 Seconds
Quick methods to identify bot accounts and engagement pods before committing to a creator partnership.
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TikTok Shop API Now Integrated with Trendly
Track product sales directly from TikTok Shop with our new native integration for complete attribution visibility.
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Agency Reduces Reporting Time by 40 Hours Monthly
How one performance marketing agency automated client reporting using Trendly's white-label dashboard.
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The 3-Revision Rule: Why It Protects Everyone
Understanding how fixed iteration limits prevent scope creep and maintain healthy brand-creator relationships.
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Attribution Windows: What Marketers Get Wrong
Common mistakes in setting attribution windows and how they impact campaign ROI calculations.
Read ArticlePlaybooks & Guides
Step-by-step frameworks for campaign success
CPA Campaign Launch Checklist
Complete 47-point checklist to avoid common mistakes and ensure tracking accuracy from day one.
Creator Brief Template
Professional brief format that sets clear expectations and limits revisions to 3 iterations maximum.
ROI Calculation Framework
Calculate true campaign ROI including hidden costs, attribution windows, and lifetime value metrics.
Platform Selection Guide
Compare Instagram, TikTok, and YouTube for different verticals, demographics, and campaign objectives.
Fraud Detection Playbook
Identify fake followers, bot engagement, and suspicious traffic patterns before they impact your budget.
Agency Client Reporting Template
Professional monthly report format with data visualization and executive summary sections.
Templates & Tools
Interactive calculators and ready-to-use templates
Case Studies
Real campaigns, real results, real data
Meta's Multi-Platform Approach to Business Suite Adoption
Cross-platform campaign targeting small business owners with CPA model for Meta Business Suite signups.
Stripe's CPL Strategy for Developer Acquisition
Targeted YouTube tech creators to drive qualified leads for Stripe's API documentation and developer tools.
TikTok Shop's Creator-Led Commerce Strategy
Performance-based campaigns driving product purchases through native TikTok Shop integration with verified tracking.
How Shopify Achieved 4.8x ROI with Micro-Influencers
A 90-day CPA campaign targeting e-commerce store owners across Instagram and TikTok resulted in 1,247 qualified signups.
Webinars & Events
Learn from industry experts and platform specialists
Scaling Performance Campaigns Without Losing ROI
Learn proven strategies to scale influencer campaigns from 125M to 1.25B+ UZS monthly while maintaining profitability.
Creator Vetting: Red Flags to Watch For
Identify fake followers, engagement pods, and other fraud tactics before they waste your budget.
API Integration Best Practices
Technical deep-dive into Trendly's API with real implementation examples and troubleshooting tips.
Multi-Platform Campaign Strategy
How to coordinate Instagram, TikTok, and YouTube campaigns for maximum reach and efficiency.
Trendly Academy
Free courses to master performance influencer marketing
Performance Marketing Fundamentals
Learn CPA, CPL, and CPO models. Understand tracking, attribution, and ROI optimization.
Creator Vetting & Selection
Master authenticity scoring, audience analysis, and creator matching for maximum campaign ROI.
Campaign Optimization Tactics
Advanced strategies for A/B testing, budget allocation, and performance scaling across platforms.
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Marketing Glossary
Definitions for CPA, CPL, CPO, attribution, and other performance marketing terms
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